1

Your goal & your time

Use approximate numbers. Make this your first income goal, not your forever goal.

Monthly take-home goal What you want to pay yourself each month

$

Monthly business expenses Software, tools, fees, subscriptions

$

Hours you can work per week Be honest: around family, job, life

hrs/wk

Days you work per week Used to map out your workweek

days

Time saved for running your business: 50% Admin, marketing, social media, free consults, building new offers. We recommend 50%.

20%Recommended 50%70%

---

2

Your service

How long does it take you to deliver one client's service from start to finish?

Delivery hours per client Hands-on time doing the work

hrs

Prep & communication per client Onboarding, calls, emails, revisions

hrs

---

3

Fair market value

Look up 3–5 people selling a similar service. What do they charge per client?

Lowest price you found

$

Highest price you found

$

Where do you fit in that market? Think experience, results you can show, and how complete your offer is.

Just startingFew results yet SolidSome wins & testimonials PremiumProven results, high demand

A

Your price

Your price needs to cover your goal and make sense to your market.

Suggested price per client

$0

Your minimum (to hit your goal)$0

Market range$0 – $0

Your market position price$0

Fair market check

Your minimum

Suggested

Teal = what your market pays

B

Your revenue potential

What you'd earn at your suggested price, based on the time you actually have.

0

clients per month (max)

0

clients needed for your goal

$0

monthly revenue at full capacity

$0

monthly profit after expenses

$0

yearly profit at capacity

$0

real hourly pay (all work hours)

$0

earned per client hour

0%

profit margin

C

Your workweek

Client work Running & growing your business